Small Business Plan

Sm e truly Business Plan m m C C Executive Summary Proposed Name of personal line of credit sector hot java draw Proposed pass onress Prime function of the subscriber line providing a intermixture of clothing to manpower Mission pedagogy of the origin to provide custody with feel clothing, having a diversity and a great localization. Vision of the descent aim of the strain is to expand and franchise to completelyow customers to purchase firm step clothing Legal structure of the line of merchandise legal structure of coffee berry take out is a private company that is an incorporated handicraft with control liability.Chocolate Milk has canure a sole trader, positive grittys of becoming a sole trader is that you atomic number 18 able to gain your cause decisions. If the business is interested in expanding in the future it pull up stakes accordingly become a franchise, doing so ordain expand the business so it thence becomes well kn befool got and is a great marketing strategy. C C The products your business get out sell C C M M Casual T-shirts M M C C Dressy stand knocked out(p) (club wear) M M C C M M Jeans knickers (long /and shorts) Jackets / jumpers (ranging from on the whole diffe admit materials) Swimwear (tr stop shorts) Accessories ( spinepacks, sunglasses, bracelets)Financial goals of the business Expanding into a franchise Having a variety of mens clothing (shoes, hats, jewellery) To expand and produce chocolate milks own clothing line Social goals of the business Personal goals of the business slip digest Target grocery store the target market of chocolate milks business is targeting the ages of 17 to 26 these ar the ages that continue to stay with the trend, the most favourite clothing being casual but indie, meaning stylus that volition stir the normal trend, and may even bring the old ones in. lynchpin competitorsThe key competitors of chocolate milk argon a variety of elevated mould trend stores th at incur become in truth familiar argon These stores ar high competitors because they fool franchised and splay out their business. They read gone boost to put up a online store for their brand, which has expanded them further, it is a well-behaved market plan that boosts up your business, and gets your make headway out/brand known only over the world. These stores are a main threat to chocolate milk because they serve for the same age group and have the same fashion trends. The fundamental law stage of the businessChocolate milk has many characteristics of the establishment stage of the business life cycle some are tyrannical cash flow Creating name/brand of the business and registering it as your own Monitoring the business and evaluating the weaknesss and modify on it to then set a firm foundation for your business, for the future years, and continually improving Having a healthy customer base flowing in Benefiting your business by having a positive amount of profit Having high tone of voice supply that testament represent your business Continually staying on acme of all the financial work within the business Swot Analysis Outline strengths(internal) Outline weaknesses (internal) Outline opportunities (external) Outline threats(external) * Customer loyalty * Having popular products * Keeping up with fashions trends within the market * Having high quality lag that are continually proving themselves * Main weakness the business demos is that it hasnt expanded to be an online store to further more opportunities * And having only one place is a very big challenge because advertising has to be very high * Only targeting men * To target the online market gross revenue * Having spick-and-span technology to increase our customer base (advertising on high end sites that ordaining gain interest of customers) * Customers are continually using the online buy instead of going into stores which threatens chocolate milk. * People make cheap er clothes that management the same as chocolate milks brands. Operations plan Key products that give sell Key products that chocolate milk draw alone sell are high new quality clothing all original and unmatched in their own musical mode, the clothing brands we are to sell are what allow for bring the business to have a high product sales. servicing offered Chocolate milk is located in one of the high fashion places in Sydney, this gives us a variety of great customers, having a bighearted store that forms with a large range of clothing, walking into the store gives males a variety they need. Equipment infallibleEquipment chocolate milk will need to operate the store and to be able to display all the products will be a variety of different shelves, racks, tables, dressing rooms, POS ( two, point of sale), a steam iron ( for the more delicate items that crease), those are the items needed. Laws and regulations As any business they need to follow the laws and regulation s that the Government put down, by doing this your bettering your business by having guidelines and rules, this really contributes to your business/workplace. nearly of the laws and regualstions that chocolate milk needs to expect by are * New South Wales Occupational Health and preventive doing 2000 * Sex Discrimination Act 1984 * The Age Discrimination Act 2004 * Equal Employment Opportunity * white Trading Act * Fair Work Act * Australian consumer rights * NSW Tax laws and regulationsSuppliers and their location and what they are render Levi Levi home base is located in San Francisco, the building blocked States since the companys founding in 1853. But by dint of the years their headquarters have branched out and some of these locations are now in Brussels-Europe, nub East and northwest Africa, Singapore Asia Pacific Division Headquarters. This brand/ evaluate will supply Chocolate Milk with high quality jeans, ranging from all different types of denim material, and all having a unique design. Address/location/country/Telephone/Fax San Francisco, U. S. A Europe, Middle East and North Africa Singapore Levi Strauss & Co. 1155 Battery StreetSan Francisco, CA 94111U. S. A.Tel (415) 501-6000Fax (415) 501-7112 Levi Strauss Europe, Middle East and North Africa (LSEMA) passage Arnaud Fraiteur 15-23 1050 Brussels, Belgium Tel (32-2) 641-6011 1 Kim Seng Promenade 16-01 Great World City East editorial Singapore 237994 Tel (65) 735-9303 Fax (65) 735-2923 Wrangler Its headquarters is in Greensboro, North Carolina in the United States, with headquarters in a variety of locations throughout the world. almost of them are based in North America, Asia, Latin America, and Europe. This brand/ note will provide chocolate milk with top of the range jeans, T-shirt, Jackets, and accessories that will help your fashion trends throughout the seaons. Australian headquarters based in Victoria TRUE ALLIANCE 270 DAREBIN RD FAIRFIELD VICTORIA AUSTRALIA 3078 +61 3 9481 9 999 Factors change choice of suppliersChocolate Milk has chosen these brand/labels for the purpose that they are well known all over the world, they have the trending fashion for men that is very popular, all the brands have high quality clothing they all brands appeal to target market being male men of the ages17 to 29. These labels are well known for the quality product they produce and with this comes affordable prices. snitch layout My cheat on layout is convenient in many ways not tho to my business that is very high in advertising of the products but the way the public view it from the outside as well. I want my entrepot to be known as a well-respected business throughout the community. The way Ive designed my expose is to bring customers in, hoping theyll be intrigued by the displays and the whole cleanness of the shop, the environment is clean that I am in, so my shop shouldnt ever be below standards.I have defined clear exits signs (emergency exits) qualification it easy for people to view and the shop is very open and spread out so there should be an obstacles in the way in case of an emergency, this also help my customers to walk freely throughout the shop not feeling confined. The theme of the shop is wild and free allow the young youth of our generation be shown through all the displaying furniture, having out-of-the-way displays to present the product this is how we intrigue our target market, by the unusual. Inventory contain The way I will be able to monitor my stemma flow ( stock(a)), I will be coming into work on the day the business is closed Wednesday being that day and I will be going through all the items my inventory whether that be the clothes, accessories.I will be filling out how many items we have out on display and at the back (storage) and the stable gear I have printed will tell me how many I should have in stock, and I will then count up how many we have displaying and out back in storage, and then come up with a fina l sheet to see if any of the stock is missing. Example inventory control sheet Date Wednesday 25th of July Name clothing stock take note Item Code Category The quantity you should have in stock Quantity you have Inventory lost Levi M308352929723 Jackets- denim 20 20 Wrangler S934U935U2020 Original wrangler T-shirt -cotton 15 13 2 Element D9234834E0343 Hat 5 5 Stussy H2349743752H2 Singlet 11 11 Quality control procedures- Depending on the flow of inventory that is getting interchange, that will decided on the amount of stock that will be brought . Whether scanty stock should be brought for a popular item (one that is getting sold out). Again buying more stock and new stock for the seasons depends on sales. Employment relations Plan The levels of staffing in Chocolate Milk are 1 full time 5 part time staff Recruitment process/ development program The recruitment approach that chocolate milk uses is a 7 stage process, this process make ups of After this you will beg in training, 5 training shifts where you will be shown through the procedures of the shop and POS.After this you will begin training, 5 training shifts where you will be shown through the procedures of the shop and POS. Website (www. chocolatemilk. com. au) Website (www. chocolatemilk. com. au) You will attend an knowledgeability day going through the shop and answering any questions. You will attend an introduction day going through the shop and answering any questions. Options- vocation -fill out cover letter and resume plus availability (hours & age ) Options- career -fill out cover letter and resume plus availability (hours & days ) Then later the 5 shifts you are able to be on your own if needed, but you will be watched for a 3 calendar month period Then by and by the 5 shifts you are able to be on your own if needed, but you will be watched for a 3 month periodIf you experience a call back again after the side of meat to face interview you have been no-hit and receive d the vocation If you receive a call back again after the face to face interview you have been successful and received the job If selected you will receive a phone call, (an over the phone interview) If selected you will receive a phone call, (an over the phone interview) During face to face interview you will be asked a series of questions and fill out more application forms During face to face interview you will be asked a series of questions and fill out more application forms If selected again after the interview you will be called to have a face to face interview If selected again after the interview you will be called to have a face to face interviewNew employees go through a introduction day, this day will give them more insight on the business they will soon be working for. This day consists of going through the everyday procedures, and going through all the rules and regulations of the business. When rostered on they will be going through five training shifts, these traini ng shifts will consist of learning * Learning POS (Point Of Sale) ( greeting the customer) * Team work ( a successful business is only successful if everyone works together) * Floor duties ( moment of truth- be polite to customers by greeting them) * Decision making * Emergency exit meeting point Employee wages * Full time staff $ 20 an hour Part time staff $ 16 an hour age Danielle Jess Mel Stephanie Nicole Mechelen Hours open Monday Danielle Jess 7hrs Tuesday Danielle Nicole 7hrs Wednesday Danielle (stock) - - - 2hrs Thursday Danielle Jess Mel 7hrs Friday Stephanie 4hrs Saturday Danielle Nicole Mechelen Sunday - - - Total worked hours during the week 30hrs 14hrs 7hrs 4hrs 14hrs 7hrs On-costs for the business Some on-costs of Chocolate Milk are * OH&S requirements Long service leave * Sick leave * Holiday pay * Maternity leave * feed loading * Wages * Insurance Non-monetary benefits Chocolate Milk has many non-monetary benefits for staff members that have done great work and have shown that they are next work procedures and guidelines some of these are * Retailer coupon * Movie voucher * Discount on products Worker appraisal process * Promotions within the business * Rewards received ( extra benefits, for following working procedures) selling Plan Marketing objectives Chocolate Milks marketing objective is to increase the business of the store (getting the name known) by 40% in the next 12 months.By doing this we will have a high customer base, and we will be able to add more features to our stores e. g. Loyalty cards, giving our employees discounts and promotional offers. Competitive advantage of this business Chocolate Milk as a business has many warlike advantages such as * Unique clothing * High up in all fashion trends * Staff continue to help the business age * Targeting the young youth Product strategies Pricing strategies Promotion strategies Distribution strategies -great quality products-unique designs-the produc ts that are sold are eye catching - Chocolate uses Market price method of pricing-the products sold at Chocolate milk have a price mark-up of 2. (250%) Upselling of business staff tell customers the benefits of the storeA big promotional strategy are loyalty cards Advertising- advertising on high end sites or social networks for example Facebook, and magazines The distribution method use for Chocolate Milk isProducerwholesalerretailerCustomer Financial Plan Type of finance required The owner equity is 20000 to start up the business small-arm the loan was 10000. This was the best option of finance because Chocolate Milk needed this to start up the business and push through all the circumstances and challenges of the establishment stage of a business. Breakeven point Breakeven point in needed to see the estimate amount of goods you need to sell to make a profit. Break even = total fixed costs Unit price variable costs per unit 193508 40 15 = 7740. 32 000 $000 108 Breakeven6 Varia ble costs , Fixed costs4 Revenue20 100 200 300 four hundred 500 600 700 800 grand$0000 $0000 Revenue Revenue Statement Chocolate Milk For year ending Sales 500 000 little COGS 80 000 rude Profit 420 000 Less Operating Expenses Selling expenses Advertising 2000 Wages 88608Deliveries 1000 91608 Aministrative expenses Rent 104000 Telephone 2000 stationary 200 106200 Financial Expenses Insurance 1500 1500 199308 moolah profit 220692 Revenue Statement Chocolate Milk For year ending Sales 500 000 Less COGS 80 000 Gross Profit 420 000 Less Operating ExpensesSelling expenses Advertising 2000 Wages 88608 Deliveries 1000 91608 Aministrative expenses Rent 104000 Telephone 2000 Stationary 200 106200 Financial Expenses Insurance 1500 1500 199308 Net profit 220692 This Revenue statement allows the business to be financially stable. Due to the high cost of rent and wages, the business may suffer through the year and not make a substantial amount of net-profit.Even though these expenses of the business are very high it is necessary and relevant, this revenue statement shows that needs to increase sales so the net profit will not be as affect when all the expenses are paid. symmetry yellow journalism This Balance Sheet shows that the businesses assets to liabilities and owners equity are balanced. This allows Chocolate milk to be financially stable. Balance SheetChocolate MilkAssets LiabilitiesCurrent AssetsCurrent Liabilities Accounts Receivable 19000Accounts Payable 900stock 3400 Non-current AssetsNon-current LiabilitiesEquipment 590Loan 2090Owners EquityCapital 20 0002299022990